Product feeds for Google Merchant Center
Your catalog, listed on Google.
MasterCatalog turns a store's product catalog into a product feed for Google Merchant Center and keeps it current as prices and stock change.
In private development. Not open for sign-up.
How it works
A product feed is the list of products a merchant shows on Google. MasterCatalog builds that list from the store and sends it to the merchant's own Merchant Center account.
Connect a store
The merchant connects their online store with read-only access to its product catalog.
Review the feed
Products appear as a feed with the attributes Google expects, so problems are visible before anything is sent.
Publish to Google
The merchant connects their Google Merchant Center account. MasterCatalog sends the feed and shows each product's status.
How MasterCatalog uses Google data
MasterCatalog asks for access to Google Merchant Center only when a merchant chooses to connect an account, and uses it only to run that merchant's product feed.
- 01Find the right accountLists the Merchant Center accounts the signed-in person can access, so they can choose one.
- 02Send product dataCreates a product data source in that account and submits, updates, and removes the merchant's products in it.
- 03Show product statusReads Google's status and any issues for those products, so the merchant can see what to fix.
- 04Nothing elseGoogle data is never sold, never used for advertising, and never shared except to run the feed. Access can be revoked at any time from the Google Account permissions page.
Details are in the privacy policy.